HOUSE INDUSTRIES LETTERING MANUAL

This handy how-to guide is chock-full of everything you need to know to produce professional hand-lettering—whether you’re an experienced artist interested in broadening your skills, or just a curious novice in need of an eye-catching yard sale sign. Jam-packed with detailed drawing techniques, convenient reference models, invaluable skill-building exercises, and real world case studies, House’s Chief Lettering Officer, Ken Barber, reveals the secrets for creating virtually any letter style in nearly every design scenario imaginable. Most important, you’ll learn simple and easy-to-use step-by-step methods for making alluring and effective lettering, all the way from concept to final execution.